CAMPAIGN // OLX JINGLES

 

I'm a big believer that a good jingle can stand the test of time. The melody for these was inspired by a 50's piece that translates to "Sell Your Heart"; still relevant today. OLX was sold on reviving the track, and giving it a face-lift with a danceable Klezmer arrangement. Each of the two jingles sings the blues of someone who finds himself stuck with a piece of furniture that just had to go. Both characters find a way to rid themselves the blues over an easy OLX transaction. 

ROLE: Creative & Screenwriting. 

 

SPOT 1 // THE HUTCH

 

 

SPOT 2 // THE DRUMSET


STILLS GALLERY

 

MAKING GALLERY

Creative: Shadi Hagras

Executive Producer: Adel Ashoub

Producer: Nader Moussa

DOP: Ahmed Beshary

Assistant Director: Amr Hassan & Mariam Mansour

Post-Production: Azman Designs

Wardrobe: Abeer Al Ansary

Art Direction: Mona Mekkawi

Casting by: The Rocket Casting Agency

Music by: Ahmed Tarek Yehia 

Storyboard by: Shadi Hagras

El Neesh Cast: Rita Jakmakian & Ahmed Abdel Hamid

Drumset Cast: Nour Sherif